Why Operation Better Start
Operation Better Start was developed in 1998 through a partnership between Berkshire Medical Center and the Massachusetts Department of Public Health as a means to improve the ability of community-based providers of perinatal, pediatric, and adolescent primary care to offer nutrition,
social service, and health education; to offer service which improve access to primary care; and to undertake special initiatives which enhance primary care and improve health outcomes. Operation Better Start originated as a means of providing these enhanced services to the pediatric practice located in the Hillcrest Family Health Center and perinatal support to Women's Healthcare Associates.
As the needs of the community grew, the program expanded to offer services to all family and pediatric primary care practices throughout Berkshire County. The scope of service became more specialized to meet the needs of the area's young people and mothers. Operation Better Start addresses health issues effecting mothers and children through individualized health education for families, exercise programs, collaborations with schools and local businesses, and through its extensive referral network.